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Canadian Geographic

Canadian Environment Awards 2008
Community Action Plan


WAKE-UP CALL

Canada's hinterland reputation was dealt a heavy blow two years ago when University of Victoria researcher David R. Boyd released Canada vs. The OECD: An Environmental Comparison. A lawyer, an author and a senior associate with the Eco-Research Chair of Environmental Law and Policy at the university, Boyd wanted to set the record straight. The highly polarized environmental discourse would be resolved in startling black and white by Boyd, who synthesized Canada"s performance among the 28 other developed-world nations that report to the Organisation for Economic Co-operation and Development (OECD).

Using OECD data, Boyd analyzed 10 categories — air pollution, energy use, waste, agriculture, climate change and water among them — and spelled out how we measured up according to 25 key environmental indicators. The cold reality was: Canada failed to place even once among the best-performing three for any indicator. In fact, in 9 of the 25 categories, we were among the worst three. Our poorest standing occurred in some of the most critical categories, such as climate change and water consumption. The bombshell which would silence any freemarket enthusiast was that the levels of pollution and environmental degradation created on Canadian soil were disproportionately high for our level of productivity. Canada's economy was, therefore, deemed to be "inefficient." Overall, Canada ranked 28 out of 29.

These are the facts.

ALL CANADA, ALL THE TIME

Boyd's story wasn't an easy one to hear. We love our country, and apparently, so do others. In fact, Canada has been classified among the best places in the world to live. But our environmental track record suggests that we're not only dropping the baton we should be passing to future generations but growing wobbly before we turn the final curve.

Canadians, it seems, are heavy consumers, among the most voracious in the world. In Canada vs. The OECD, Boyd writes, "Scientists have calculated that if everyone on Earth consumed as much as the average Canadian, we would need three additional planets to produce the resources and absorb the pollution." Ouch!

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SUSTAINABLE SHIFT

As a nation, we take and take with abandon, showing little collective evidence of achieving satiation. But by shifting to sustainable development, Canadians can have their comforts and their wild lands too. When she was chair of the World Commission on Environment and Development in 1983, Dr. Gro Harlem Brundtland helped push the term "sustainable development" onto the world political stage in her report Our Common Future. Now, 21 years later, there is an urgent need for Canada to step up and, as Maurice Strong famously said, pursue "development without destruction."

Sustainable development is a responsive way of life. A sustainable society monitors its resources so that they will be there in perpetuity, whether they are forests, marine species or energy resources. It's a way of living in harmony with the landscape and not degrading the complex network of life forms on which we depend. It is a nuanced, thoughtful approach to development that demands consideration of all factors which affect our well-being, health, economies and social conditions.

Sustainability isn't about doing less with less. It"s about doing more — but doing it smart. It calls on human ingenuity to develop strategies and technologies that yield the results we seek without destroying our human and natural values. It makes us accountable for our impact on the environment that sustains us. It holds humankind to a much higher standard, but it is one we can easily fulfill. As Brundtland explained during a 2002 address to the World Health Organization: "Our Common Future succeeded because it was able to convince most people that sustainable development was about putting people first. Sustainability is about making lives better for people. It is about reducing poverty and maintaining prosperity. In other words, economic growth and sustainable development can go hand in hand."

A NEW VISION FOR CANADA

After years of sustainable talk, however, it's time for sustainable action. The Canadian Environment Awards is about grassroots action. It's about doing, not waiting for someone else to take the initiative. In the Community Action Plans following each awards category, we"re proposing some fundamental first steps. They don't require a huge sacrifice. They don"t require more of Earth; they call for less. Changing our habits — how much water and energy we use, how much garbage we produce — represents grassroots momentum for real change.

Ordinary Canadians may not routinely sit at government summits or corporate strategy sessions, but as consumers, we possess the influence to shape the marketplace and influence environmental practices and policy. "Individuals can make a difference," says Boyd, who recently authored Sustainability within a Generation: A New Vision for Canada for the David Suzuki Foundation. "That's why Canada passed the Species at Risk Act in 2002 — because tens of thousands of Canadians said it was long overdue. That's why the latest federal budget has $4 billion to clean up contaminated sites, because people spoke out, and government listened."

Our environment has been forgiving. For generations, it's shielded us from the consequences and dangers of our own excesses. It is our turn to give back. "The good news," says Boyd, "is that by striving toward a sustainable future, we will end up with a higher quality of life, not only for ourselves but for our children. And what could be a better legacy than that?"

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