Canadian Environment Awards Archive Canadian Environment Awards Network

Canadian Geographic
Hewlett Packard

Citation of Lifetime Achievement

Winners (by year) > Jean  Lemire 

Jean  Lemire 
Photo: Martin Leclerc
Jean  Lemire

Citation of Lifetime Achievement, 2007

Biologist, adventurer and film director and producer
(Montréal, Quebec)

Beneficiary: Fondation du Sedna and Équiterre, $5,000 award

"If we want to do something to make a difference about climate change, we have to connect with people in a way that makes them care."

In his 2005 film Whale Mission: Keepers of Memory, filmmaker Jean Lemire takes us on an expedition to the Greenland coast in search of the elusive North Atlantic right whale. An elegantly shot conservation story, Whale Mission celebrates these endangered giants of the deep as well as the scientists who brave high seas, gale-force winds, freezing cold, dense fog and driving rain in search of clues to protect them.

In one scene, cetacean researcher Scott Kraus of the New England Aquarium explains that the 21-day trip might, if they are lucky, yield four days of solid research. It's a sobering reminder of the painstaking work that lies behind every scientific discovery, whether minor or monumental. On that trip, as it turns out, a single encounter with a northern right whale earned Kraus and fellow scientist Canadian Moira Brown a tissue sample that eventually proved the genetic link between the Greenland and fragile Bay of Fundy populations. "This is a long shot, but it is what we do," admits Brown. "Every bit adds a piece to the puzzle."

If the long-shot approach is a given for scientists, it also reveals much about the tireless work of documentary filmmaker Lemire. With a perspective that balances the patience of an intrepid researcher with the aesthetic of an artist, Lemire chronicles environmental stories and brings them to breathtaking visual life. "Every time we make a film," he says, "we take whatever time is necessary to have the authentic experience. It's a very risky business to invest in. We are out on the water as long as it takes."

A present-day Renaissance man, Lemire not only boasts broad intellectual interests and accomplishments in both the arts and the sciences but is a visionary popularizer of environmental stories that have inspired hundreds of millions of people around the world. Beyond his impressive list of credits as a film and television director and producer, the 45-year-old is also a master tactician who has organized historic expeditions to the Arctic and the Antarctic. With his vivid portrayals of their endangered ecosystems, he has engaged the world in the fight against climate change.

Jean Lemire
Born in Drummondville, Que., Lemire followed an unconventional path that defines his fiercely independent soul. An ambitious biology student, he graduated with a bachelor's degree from Université de Sherbrooke in 1985 and had a list of academic publications to his credit before landing his first full-time job, with the Canadian Wildlife Service. But summers spent working on photoidentification of whales at the not-for-profit Mingan Island Cetacean Study shaped Lemire's research interests. "One day, I was out in a Zodiac and a blue whale popped out of the water right beside me," he recalls. "I knew then what I wanted to do with the rest of my life." By the time he entered a doctoral program at Université Laval, Lemire had field experience and the sophisticated Zodiac piloting skills required for approaching whales. "In addition to my own research," he says, "I was being asked to chauffeur film crews around. Eventually, I thought, ‘Why don't I just buy a camera myself?'"

In 1987, Lemire founded Les Productions Ciné-Bio, a scientific consulting and script-development firm. He produced his first award-winning film, Marine Mammals Mission, in 1994 and followed that with Encounters With the Whales of the St. Lawrence (1996), an acclaimed natural-history documentary profiling the diversity of marine giants in Canadian waters, which Lemire wrote, produced and co-directed. In 1998, he produced and directed The Last Frontier, a groundbreaking work that allows the audience to see humpback whales through the eyes of artist Allen Smutylo. "By then, I realized the power of media to touch people," says Lemire. "My work could become the missing link between science and the public."

He eventually left academia and, in 1998, joined Montréal's Max Films as the manager of television. There, he was responsible for a number of award-winning productions, including Lumière des Oiseaux and Seals, On the Rocks! "I was often told, ‘You aren't reaching your audience through television,'" says Lemire, "but I always felt that to reach a new public was more valuable. When you're talking to people who already care about the environment and nature, you're not gaining anything. But if you can reach more people through a popular medium, then you are moving the process forward."

Even with all his successes, Lemire still found that environmental themes such as climate change continued to be a tough sell. "I had made my first trip to the Arctic as a student, and it had a powerful effect on me," he says. "Climate change had become the most important environmental issue, and I wanted to tell the story of its impact on the North." Lemire began to envision an Arctic odyssey that would prove to be too ambitious for other production companies. So he left his position as a television executive in 2001 to return to filmmaking, establishing Glacialis Productions Inc., a company that specializes in natural sciences, arts and culture. "People said, ‘You're going to quit all of this to make your own documentaries again?' But I knew if I wanted to do something about climate change, then I would have to connect with everyone. I realized I could be the eyes of the public."

At the helm of his own production company once more, Lemire was free to follow his instincts. The project he'd envisioned became known as Arctic Mission, a five-month adventure through the Northwest Passage in which Lemire served as expedition leader to a crew of scientists and filmmakers. "I wanted to invent a new model and use money from the movie business to advance research," he explains. "It's my way of giving back to the scientists. It is closer to my own desires and values to reinvest in research."

Lemire put together a purchasing group that acquired a three-masted 51-metre steel sailboat built in 1957. Christened with an Inuit word that means "sea goddess," Sedna IV was refurbished as a state-of-the-art merchant boat worthy of polar exploration. Outfitted with high-precision navigational equipment, it also had a cutting room for the production of high-definition film, making it the finest floating studio in the world. "With the ship," says Lemire, "I could combine adventure and science to tell real stories on film."

The Arctic trip became the basis for Lemire's five-part production Arctic Mission, which aired on "The Nature of Things" with David Suzuki and on Radio-Canada and Télé-Québec. Lemire's own directorial contribution to the series, The Great Adventure, captures the splendour, serenity and vulnerability of the Arctic and the impact that climate change is having on its people, wildlife and landscape. "These are the last places where you can see what it was like on Earth before industrialization," he explains. "You have that rare chance to be connected to nature. Not just a weekend walk in wilderness, but a chance to be a part of nature around you." Nominated for eight Prix Gémeaux and three Gemini Awards, Arctic Mission has aired before hundreds of millions of viewers in a dozen countries.

Some purists question the mix of emotion and science in Lemire's work. "I feel the atmosphere, and my goal is to put it on the screen," he says. "If we want to do something to make a difference about climate change, we have to connect with people in a way that makes them care." Today, the filmmaker addresses sold-out crowds across Canada with talks that blend the topic of climate change with adventure. During his recent 15-month trip to the Antarctic — documented in a soonto- be released feature film and television series — he maintained 10 direct satellite links for schools, while another 820 schools logged on through the internet. As many as 830,000 people visited the Antarctic Mission website each day. "We realized that if the public had the opportunity to follow us, asking questions, it would draw people in," says Lemire. "Otherwise, the sad truth is that no one but other scientists would ever know about this work."

Lemire's incredible reach is proof that the public is, indeed, hungry for environmental content, and his "new model" is unifying scientists and citizens in the name of environmental action. "The environment has become the number-one priority for Canadians," says Lemire. "If we learn to be close to nature again and think of ourselves as part of it, the problems we face might be solved."

Last updated: 2007

Page: 1 

  Send this page to a friend via e-mail